Black Friday 2024: 6 Quick Fixes for Your eCommerce Strategy
Josh McGregorChief Marketing Officer
Black Friday is the leading event in eCommerce and making the most of this surge in traffic should be at the top of your priority list.
4 Signs Your Black Friday eCommerce Strategy Needs an Upgrade
Sophie WalkerContent Marketing Executive
Find out how to prepare your eCommerce strategy for Black Friday. Increase your revenue and drive conversions by offering a seamless, optimised on-site experience.
9 Black Friday Email Marketing Campaigns to Drive More Sales
Sophie WalkerContent Marketing Executive
Black Friday is round the corner, and to secure sales in this lucrative period, retailers need to optimise their email marketing campaigns to recover valuable revenue.
What is the Golden Quarter, and How Has it Evolved Over the Years?
Bethany LlewellynContent Marketing Executive
The Golden Quarter is here and it's the busiest time of the year for retailers. Find out how it has evolved over the years and learn how you can make the most out of this quarter with a fully optimised website and marketing strategy.
Key Dates for Your Q4 Diary
Harriet StoutClient Strategy Manager
With revenue up YoY for Q4 2023, getting your calendar mapped out for the Golden Quarter 2024 is crucial for success. Take a look at some of the key dates in Q4 to support your campaign planning and strategy.
5 Ways to Prepare Your eCommerce Business for Q4
Kelly AitkinProduct Marketing Manager
With the festive season quickly approaching, we explore the best ways to get your online retail business prepared for the busiest time of the year.
Google Abandons Third-Party Cookie Phase-Out: What It Means for eCommerce
Laura TaylorSenior Content Marketing Manager
Learn what Google’s U-turn on the removal of third-party cookies means for your eCommerce business and the steps you should be taking.
How Online Retailers Can Use First-Party Data in Marketing Strategies
Sophie WalkerContent Marketing Executive
Explore the role first-party data will play in your eCommerce marketing strategies in the era of digital privacy.
6 Ways to Collect First-Party Data: Sources, Examples and Collection Methods
Sophie WalkerContent Marketing Executive
Discover how to maximise your first-party data collection to future-proof your marketing strategies in the era of privacy-first marketing.
How to Grow Your Email List
Courtney O'RiordanContent Marketing Executive
Discover the importance of incentivised email collection methods when it comes to achieving sustainable eCommerce growth.