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Providing eCommerce insights to help you make better decisions.

Real-time analysis of over 2,964,813,197 user journeys

First-Party Data Dominance: The Power of Email Subscriber Lists

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Courtney O'RiordanContent Marketing Executive

First-Party Data Dominance: The Power of Email Subscriber Lists in a Post-Cookie World

Find out how you can use your email lists to extend customer lifetime value and future-proof your business in an ever-changing eCommerce industry.

Latest posts

6 Ways to Collect First-Party Data: Sources, Examples and Collection Methods

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Sophie WalkerContent Marketing Executive

6 Ways to Collect First-Party Data: Sources, Examples and Collection Methods

Discover how to maximise your first-party data collection to future-proof your marketing strategies in the era of privacy-first marketing.

How to Grow Your Email List

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Courtney O'RiordanContent Marketing Executive

How to Grow Your Email List

Discover the importance of incentivised email collection methods when it comes to achieving sustainable eCommerce growth.

First-Party Data Dominance: The Power of Email Subscriber Lists

CO

Courtney O'RiordanContent Marketing Executive

First-Party Data Dominance: The Power of Email Subscriber Lists in a Post-Cookie World

Find out how you can use your email lists to extend customer lifetime value and future-proof your business in an ever-changing eCommerce industry.

Abandoned Cart Best Practices: How to Send Emails that Reduce Cart Abandonment

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Sophie WalkerContent Marketing Executive

Abandoned Cart Best Practices: How to Send Emails that Reduce Cart Abandonment

Discover how optimised email campaigns can be used to recover abandoned carts and maximise sales.

[INFOGRAPHIC] Cart Abandonment Emails: Why Your Fashion Business Needs Them

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Sophie WalkerContent Marketing Executive

[INFOGRAPHIC] Cart Abandonment Emails: Why Your Fashion Business Needs Them

Discover the importance of re-engagement emails and campaigns for maximising your brand revenue.

Unlocking Hidden Revenue for Fashion Retailers: The Ultimate Basket Abandonment Checklist

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Sophie WalkerContent Marketing Executive

Unlocking Hidden Revenue for Fashion Retailers: The Ultimate Basket Abandonment Checklist

Follow our basket abandonment checklist to maximise the value of your shoppers and ensure no revenue is being left behind.

The Dos and Don’ts of Browse Abandonment Emails

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Bethany LlewellynContent Marketing Executive

The Dos and Don’ts of Browse Abandonment Emails

Discover the best practices of your browse abandonment emails to recapture lost website visitors and enhance your conversion rate.

Marketing to Millennials: How eCommerce Sites Can Sell More

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Courtney O'RiordanContent Marketing Executive

Marketing to Millennials: How eCommerce Sites Can Sell More

Millennials are a valuable target audience for eCommerce stores. Discover how you can market to them to sell more.

Abandoned Cart Best Practices: How to Send Emails that Reduce Cart Abandonment

SW

Sophie WalkerContent Marketing Executive

Abandoned Cart Best Practices: How to Send Emails that Reduce Cart Abandonment

Discover how optimised email campaigns can be used to recover abandoned carts and maximise sales.

How to Drive Order Values with Upsell Emails

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Bethany LlewellynContent Marketing Executive

How to Drive Order Values with Upsell Emails

Discover why online retailers need an upsell email strategy and how to craft cross-sell and upsell emails to drive your order value.