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Identify
Grow your mailing lists and identify more anonymous site traffic with our AI-powered technology.
Personalise
Maximise engagement and drive conversions by leveraging shopper data to deliver highly relevant product suggestions and on-site experiences.
Retarget
Re-engage abandoning shoppers to recover lost sales by sending targeted emails and SMS based on their on-site behaviour.
Resources
Success stories
Discover how we’ve helped our customers boost their conversion rates.
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Dive deeper into key eCommerce topics and strategies.
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Join us to develop your expertise in the latest CRO strategies and best practices.
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Find out more about the people and story behind Salesfire.
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Everything you need to know about our annual eCommerce trends, strategy and innovation conference.
Trends
Providing eCommerce insights to help you make informed decisions.
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Welcome to Salesfire Trends

Providing eCommerce insights to help you make better decisions.

Real-time analysis of over 2,964,813,197 user journeys

What Email Newsletter Sign-Up Incentive Works Best in eCommerce?

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Courtney O'RiordanContent Marketing Executive

What Email Newsletter Sign-Up Incentive Works Best in eCommerce?

Discover the importance of incentivised email collection methods when it comes to achieving sustainable eCommerce growth.

AI in eCommerce: Benefits, Use Cases, and Best Practices

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Bethany LlewellynContent Marketing Executive

AI in eCommerce: Benefits, Use Cases, and Best Practices

AI in eCommerce is evolving rapidly. This article explores the benefits of AI for your eCommerce business.  

The 4 Best Customer Retention Strategies For Your eCommerce Site

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Sophie WalkerContent Marketing Executive

We uncover the 4 best customer retention strategies for your eCommerce site to help you take the first step towards building a loyal customer base.

Data Analytics is the Key to eCommerce Success— Here’s Why

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Courtney O'RiordanContent Marketing Executive

Data Analytics if the Key to eCommerce Success - Here’s Why

In this article, discover the importance of your eCommerce data analytics and how to accurately track it to ensure full eCommerce business success. 

6 Benefits of mCommerce

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Bethany LlewellynContent Marketing Executive

6 Benefits of mCommerce

Discover the benefits of a fully optimised mobile experience can have for your eCommerce business.

The Ultimate eCommerce CRO Checklist

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Courtney O'RiordanContent Marketing Executive

The Ultimate eCommerce CRO Checklist

Start maximising sales and increasing conversions with our eCommerce CRO checklist. Learn how to make changes to your site that will improve experiences and convert visitors into customers.

Highlights